More than a chilli market
The Spices Board lists Guntur among India's turmeric market centres, alongside places such as Erode and Nizamabad. This establishes its trading connection; it is not proof that every pack sold there was grown locally.
Meet the golden spice
Turmeric comes from the rhizome of the turmeric plant. The Spices Board describes its use as a flavouring and colouring ingredient. In a kitchen, a modest amount can bring a golden tone to dal, rice and vegetable dishes.
Let a little go a long way
Begin with a small amount and adjust for the dish you are making. Its earthy character works alongside chilli and other seasonings. Keep the pack closed between uses and follow the storage directions on the product label. Ask for origin details if local sourcing matters to you.